Om Steel

Strengthening industrial presence

OM Steel partnered with DeltaQ to strengthen its digital presence and showcase its industrial solutions more effectively. We created a professional online experience focused on clear communication, strong visual presentation, and an improved user journey.

om Steel
About Om Steel

OM Steel is an industrial company focused on providing steel and metal solutions for diverse business and infrastructure requirements. With an emphasis on quality, reliability, and efficient solutions, the company serves its customers with products and services designed to meet demanding industrial needs. Its strong industry-focused approach positions OM Steel as a dependable partner for businesses seeking reliable steel solutions.

 

The challenge

OM Steel needed a stronger digital presence that could clearly communicate its industrial expertise, products, and capabilities to potential customers. The challenge was to present a technical and industry-focused business in a modern, professional, and easy-to-navigate digital environment while ensuring that the company’s offerings remained clear and accessible.

DeltaQ focused on creating a structured digital experience that combines strong visual presentation with clear communication. The objective was to strengthen OM Steel’s online identity, showcase its capabilities effectively, and create a more engaging experience for visitors exploring its solutions.

DIGITAL IMPACT

A stronger digital presence

DeltaQ supported OM Steel with website design and development, SEO strategy, digital marketing, and creative design, creating a professional digital presence that communicates its industrial capabilities clearly, improves online visibility, and makes its solutions easier for potential customers to discover and explore.
198%

Organic transactions increased

20%

Organic conversion rate improved

160%

Increase new users from organic traffic

Esteemed digital marketing solutions

DeltaQ worked with OM Steel to create a professional digital presence that brings together strategy, design, and digital marketing. The focus was on presenting the company’s industrial capabilities clearly while creating a modern and engaging experience for its target audience.

Our approach combined creative design with digital strategy to strengthen OM Steel’s online presence, improve how its solutions are presented, and create a website experience aligned with its industrial positioning.

Our digital strategy for OM Steel included:

+40 %

Ecommerce 
growth

236 %

Increase in organic sessions

131 %

Increase in organic contact form submissions

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